Abu Dhabi-Mubasher: The Abraaj Group announced the acquisition, through its second generation North Africa Fund (ANAF II), of a stake in société d’Articles Hygiéniques (SAH) in Tunisia.
Abraaj acquired a 49% stake in JM Holding, the company that holds a majority share in SAH.
Abraaj and SAH are partnering to improve the company’s market position and expand its footprint across Sub-Saharan Africa by enhancing its distribution models, improving production efficiency and focusing on product innovation.